We endeavour to create a trustworthy environment for consumers ...

Welcome to Code New Zealand

New Zealand products enjoy worldwide popularity due to its clean green natural image. However, consumers are often frustrated by counterfeit products which severely affect the value of New Zealand products.

Code New Zealand Limited focuses on equipping the consumer with a simple but powerful tool to battle the fake products and recognize the genuine New Zealand product.

Our SeQR Code and SeQR Tag carry an encrypted identity for every individual product. The product identities are stored and managed in a highly secure manner within our system. Consumers can perform the verification procedure by simply using our APP, downloaded to a smartphone.

More impressively, our system can store a wide range of information about a product, including the original source of the product, the entities that produce and handle the product through the supply chain. Our SeQR code or SeQR tag can tell consumers the full story about a product via photos, texts and even videos!

If you want to know more about our products, please do not hesitate to contact us!

Please scan the QR code or use the buttons to download our APP



SeQR Code

Ideal for ordinary products in large quantities

SeQR Tag

Designed for premium products

Call us today

09 4861058

Call us today

09 4861058